• Dany Goldraij

Successful and super tips on how to use Quora for business

Updated: Nov 7, 2021

What is Quora?

Update August 2021, Quora is the Biggest Question & Answer or Q&A site on the web right now, where users come to post their questions and have them answered by the community. According to “” Quora has 300 million users monthly.

tips on using quora for business

How to get traffic from Quora?

What do you need to do:

How to create a Quora profile.

  1. Create a Quora account. You are requested to choose your interested fields, select at least 10 topics so please select the topics that you have the knowledge, experience, education.  Write a good profile with good credentials and a description

  2. Choose the question that you want to answer. Be professional in your field and answer questions posted by users where you feel you can add value. Recommendation: Choose a question that has more follows so more people get the notification when you answer. 

  3. Make a trustworthy brand of your profile. So people can trust you and you will be requested to answer more and more questions. This will help to increase traffic.

  4. Give the answers that will attract people to read more from you. Try to use simple language, be direct, and be conversational to connect with users on a more emotional level. You can give a large or short answer with some important aspects. give users no reason to look for other answers.   Put a link in the answer to your full detailed post so that people can go for that to get the full answer. One hyperlink per 5th answer is ok.

  5. If you see a question and if the short part of your blog post is able to give the short answer then, copy that part of a blog post and just copy and paste in an answer and give the link below of your full blog post.

  6. The final step is to answer similar questions while providing the same link to your content.  The challenge is Finding HUGE Traffic Quora Questions

  7. Users will go to your blog post from your Quora account. 

  8. Quora not only allows text-based answers — but you may also include videos, images, quotes, and customized links to your content.

tips on using quora for business

Tips for using Quora to build your business

I read an article at Entrepreneur with an interesting approach, saying "I use Quora with a more personal approach. Instead of selling products, I give away my knowledge and advice", "If you have a product to sell, Quora can help you gain potential customers.

Once you’ve built up your reputation, use your answers to direct traffic straight to your page, or to a free resource where you then upsell to your paid product."

According to Sara at 4 Business benefits of using Quora " Using Quora means you’re focusing on the questions that your prospects are asking. By answering them in a blog or adapting your content to touch on those topics, you’re one step closer to converting that prospect into a customer or client.

Quora Q&A’s are indexed by Google and Bing. In Bing, any relevant responses to that search phrase will appear in their social side column. In Google, it will appear in the main results.

Google loves backlinks from Quora and other people love answers on Quora. however, the matter is, you only can’t exploit Quora by inserting your backlinks in each answer. however the instant you begin promoting your product or services on Quora sharply, Quora can block your profile.

  • "The secret of building your reputation on Quora is to answer questions in which you have a deep level of knowledge.”

  • Don’t always place “your website .com“ every time you write the answer.

  • Don’t ever copy and paste the same content more than 2 times.

  • Don’t use your own website hyperlinks bluntly in every answer you write. One hyperlink per 5th answer is ok.

  • Don't over-promote yourself.

  • Make sure you have a mobile-friendly website because a total of 40% of Quora traffic comes from mobile devices.

Backlinks in Quora

According to Amanda Bieganski, at Forum Link Building, You can use Quora for backlinks and website linking profile growth. As you answer questions, you can add links back to your website, helping to guide users to the relevant, useful information they need. The key is using long-tail keywords and relevant anchor text within your Quora answers.

Since the links on Quora are no-follow links, they won’t pass equity onto your site. However, they will concisely pass traffic to it. This shows Google that your site is a reliable, trustworthy source of information.

Why recommends Quora

Quora is one of the fastest-growing platforms for getting traffic to your blog.

Jeff Bullas said" On Tiktok or Instagram Reels, for example, people keep scrolling endlessly without a clear purpose – some may even come to click “like” just because it’s something new and trending.

With Quora, most people using it, they’re going there specifically looking for answers,

when someone finds their answers, they either leave or only look at better ones; unlike Instagram Reels where people mostly scroll aimlessly until boredom kicks in or they’re reminded to do their chores.

It’s so easy to get lost in the shuffle on Tiktok, Facebook, or Instagram Reels.

But Quora is different because it provides value, education, and guidance that helps you have a better understanding of what the solutions to your problems should be about instead of just posting anything and hoping for followers.


Google loves Quora so it’s highly recommended to become active on Quora.

My experience is that you cannot get 10,000 or 100,000 viewers/followers in a very short period, but if your content is good, with good quality, and if you remain consistent in the quality of information you provide the Quora community, you’re well on your way the get more traffic.

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